Kibabii University

Kibabii University Empowers Journalists from Bungoma County in Annual Workshop

In an exciting and enlightening four-day event, Kibabii University played host to a group of passionate journalists from Bungoma County. The annual workshop, which took place from Monday, October 23rd to Thursday, October 26th, 2023, was a collaborative effort, planned and facilitated by UNESCO Kenya National Commission and AKCMO. This year’s theme was “Capacity Building Workshop for Community Radio Professionals on Content Development and a Variety of Information, Communication, and Education (IEC).”

The event was a remarkable success, with journalists delving into various critical areas of their profession, aimed at enhancing their skills and knowledge. Some of the key highlights from the workshop included:

  1. Principles of Ethical Journalism: The workshop emphasized the importance of ethical reporting and maintaining journalistic integrity, ensuring that the news remains reliable and trustworthy.
  2. Media Law and Regulations: Journalists were provided with insights into the legal aspects of their work, helping them navigate the complex landscape of media regulations.
  3. Content Development Best Practices: The participants were trained in creating engaging and impactful content, thereby enhancing their storytelling abilities and making information more accessible to their audiences.
  4. Effective Fact-Checking and Verification: In an era of rapid information dissemination, the workshop offered valuable techniques and tools for journalists to ensure that the information they report is accurate and reliable.
  5. Handling Sensitive Topics: The workshop equipped journalists with the skills needed to address and report on sensitive issues, fostering responsible and empathetic journalism.
  6. Promoting Peace and Unity: A key emphasis of the workshop was on how journalists can play a pivotal role in promoting peace and unity within their communities through balanced and unbiased reporting.
  7. Presenting Content Responsibly: Participants were trained in delivering news responsibly, taking into account the potential impact of their reports on society.

One of the most crucial takeaways from the event was the emphasis on verifying information before it is released to the public. In an age where misinformation and fake news can have serious consequences, the workshop provided media practitioners with essential skills and strategies for ensuring the credibility of their stories.

Kibabii University’s hosting of this annual workshop highlights its commitment to supporting and nurturing journalistic talent in Bungoma County. The collaboration with UNESCO Kenya National Commission and AKCMO serves as a testament to the importance of partnerships in advancing the field of journalism.

As these journalists return to their respective roles, they carry with them a wealth of knowledge and skills gained during the workshop, ensuring that the people of Bungoma County can continue to rely on them for accurate, responsible, and ethical reporting. This event not only fosters professional growth but also strengthens the pillars of democracy and information dissemination within the community.

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