{"id":7966,"date":"2025-04-09T09:06:05","date_gmt":"2025-04-09T09:06:05","guid":{"rendered":"https:\/\/scai.kibu.ac.ke\/?p=7966"},"modified":"2025-12-24T00:34:34","modified_gmt":"2025-12-24T00:34:34","slug":"online-agricultural-extension-based-on-internet-communication-principles","status":"publish","type":"post","link":"https:\/\/kibu.ac.ke\/scai\/online-agricultural-extension-based-on-internet-communication-principles\/","title":{"rendered":"Online Agricultural Extension Based on Internet Communication Principles"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7966\" class=\"elementor elementor-7966\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-59262c8 elementor-section-full_width elementor-section-height-min-height elementor-section-items-stretch elementor-section-height-default\" data-id=\"59262c8\" data-element_type=\"section\" id=\"ourgoal\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5168dbf8\" data-id=\"5168dbf8\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-273db15a elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"273db15a\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Online Agricultural Extension Based on Internet Communication Principles<\/h1>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5ea4fa81 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"5ea4fa81\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6736b877\" data-id=\"6736b877\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7c36dd7e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7c36dd7e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-19749c72 elementor-invisible\" data-id=\"19749c72\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_mobile&quot;:&quot;none&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-636d70e elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"636d70e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2020<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-30b45a4c elementor-invisible\" data-id=\"30b45a4c\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_mobile&quot;:&quot;none&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-398b8161 elementor-widget elementor-widget-heading\" data-id=\"398b8161\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">KIBU Authors<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f733582 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"5f733582\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Dennis Karugu Gichuki<\/p><p>Alice Nambiro Wechuli<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-e0998b9 elementor-invisible\" data-id=\"e0998b9\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_mobile&quot;:&quot;none&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a7bdee2 elementor-tablet-align-left elementor-invisible elementor-widget elementor-widget-button\" data-id=\"3a7bdee2\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-shrink\" href=\"https:\/\/ijsrset.com\/paper\/6507.pdf\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">VIEW ON PUBLISHER SITE<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2f617cac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2f617cac\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-139ffb38 elementor-invisible\" data-id=\"139ffb38\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_mobile&quot;:&quot;none&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f97dfc9 elementor-widget elementor-widget-heading\" data-id=\"3f97dfc9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Abstract<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e431989 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"6e431989\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The important role agricultural growth plays in mitigating poverty, economic growth stimulation as well as development in emerging economies like Kenya cannot be over stated. Available literature shows that agriculture is a key driver of economic growth and development strategies in attaining sustainable poverty reduction. ICT acts as an enabler when addressing food security with such factors as legal framework, policy, knowledge, markets, technology, and research among others. Information and skills gaps have kept most subsistence farming systems to much less productive and lucrative than they could be. Further, extension services are always often faced with the problem of underfunding, weak link between farmers and agricultural research agencies as well as lack acceptable contact to farmers. The problem is exacerbated by lack of coordination along the agricultural value chain from farm inputs to food processing, which increases the cost of production and lowers farmers\u2019 revenue. The aim of this paper is to investigate the perception stakeholders in agricultural value chain have on online agricultural extension services as well as the challenges associated with the same.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>2020 KIBU Authors Dennis Karugu Gichuki Alice Nambiro Wechuli VIEW ON PUBLISHER SITE Abstract The important role agricultural growth plays in mitigating poverty, economic growth stimulation as well as development in emerging economies like Kenya cannot be over stated. Available literature shows that agriculture is a key driver of economic growth and development strategies in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-7966","post","type-post","status-publish","format-standard","hentry","category-research-list"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Online Agricultural Extension Based on Internet Communication Principles - School of Computing &amp; Informatics<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kibu.ac.ke\/scai\/online-agricultural-extension-based-on-internet-communication-principles\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Online Agricultural Extension Based on Internet Communication Principles - School of Computing &amp; Informatics\" \/>\n<meta property=\"og:description\" content=\"2020 KIBU Authors Dennis Karugu Gichuki Alice Nambiro Wechuli VIEW ON PUBLISHER SITE Abstract The important role agricultural growth plays in mitigating poverty, economic growth stimulation as well as development in emerging economies like Kenya cannot be over stated. Available literature shows that agriculture is a key driver of economic growth and development strategies in [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kibu.ac.ke\/scai\/online-agricultural-extension-based-on-internet-communication-principles\/\" \/>\n<meta property=\"og:site_name\" content=\"School of Computing &amp; Informatics\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-09T09:06:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-24T00:34:34+00:00\" \/>\n<meta name=\"author\" content=\"kibabii\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"kibabii\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/kibu.ac.ke\/scai\/online-agricultural-extension-based-on-internet-communication-principles\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/kibu.ac.ke\/scai\/online-agricultural-extension-based-on-internet-communication-principles\/\"},\"author\":{\"name\":\"kibabii\",\"@id\":\"https:\/\/kibu.ac.ke\/scai\/#\/schema\/person\/f24ef483cba6d32518303e5d7f89741d\"},\"headline\":\"Online Agricultural Extension Based on Internet Communication Principles\",\"datePublished\":\"2025-04-09T09:06:05+00:00\",\"dateModified\":\"2025-12-24T00:34:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/kibu.ac.ke\/scai\/online-agricultural-extension-based-on-internet-communication-principles\/\"},\"wordCount\":196,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/kibu.ac.ke\/scai\/#organization\"},\"articleSection\":[\"Research List\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/kibu.ac.ke\/scai\/online-agricultural-extension-based-on-internet-communication-principles\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/kibu.ac.ke\/scai\/online-agricultural-extension-based-on-internet-communication-principles\/\",\"url\":\"https:\/\/kibu.ac.ke\/scai\/online-agricultural-extension-based-on-internet-communication-principles\/\",\"name\":\"Online Agricultural Extension Based on Internet Communication Principles - School of Computing &amp; 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